The Edmond Sun

Business

June 19, 2014

Amazon enters smartphone wars with Fire Phone

Amazon.com stepped into the smartphone ring Tuesday with the Fire Phone. Playing up Amazon's devotion to the individual customer and the media ecosystem it has built with its Prime subscription service, chief executive Jeff Bezos said that Amazon's growing universe of services set the phone apart.

The phone is available only to AT&T customers. According to a product page from AT&T, the phone starts at $199.99 with a 2-year contract for a 32 GB model. A 64 GB model costs $299.99. Amazon's own product listing for the phone indicates that it is $649.99 off-contract and will be released on July 25. Pre-orders for the phone open Tuesday.

Amazon is offering a free year of Amazon Prime membership, a $99 value, for those that buy the phone; current Prime subscribers will be able to add 12 months to their current membership at no cost. That is a limited time offer, though Amazon did not specify how long the promotion will run.

The Fire Phone is a 4.7 inch device that plugs directly into Amazon's Prime Video, Prime Music and cloud storage services. It also is closely integrated with the company's Kindle reading apps and Audible audiobooks services. Users can control the phone by tilting it, adding a three-dimensional element to its screen. Users can, for example, navigate through menus or maps just by moving the phone from side to side. The Fire Phone also employs eye-tracking technology, so that the image on the screen changes as the users moves his or her head.

The phone also lets you scan products in stores, so that you can buy things directly from Amazon, using a new service called "Firefly." Users can even use the phone to "listen" to songs or videos, and link users to places to buy them. It can also recognize art, and scan text such as phone numbers and then immediately place a call.

The phone has a quad-core 2.2 GHz processor, 2 GB of RAM and a screen meant to reduce the amount of glare from sunlight. It also sports a 13 MP camera, has advanced image-stabilization software, and includes unlimited photo storage through Amazon's Cloud Drive service. The company also introduced "tangle-proof" earbuds, according to a report from Re/Code.

There have been rumors for years that Amazon was looking at jumping into the smartphone market. The anticipation behind this event wasn't lost on Amazon. The company opened up invitations to all of its customers, 60,000 of whom applied. (300 customers made it in to the event.) It also sent a rather enigmatic gift to reporters set to cover the event: a copy of chief executive Jeff Bezos's favorite childhood book, "Mr. Pine's Purple House," which focused on the importance of standing out from the crowd.

The tech giant has already released a line of tablets to accompany its Kindle e-readers, and even tried its hand at a set-top box. And its growing suite of entertainment options, marked most recently by the release of a streaming music service for its most loyal customers, can make its devices more appealing.

But smartphones are a whole different animal. While the markets for other consumer electronics are a little more fluid, the smartphone industry is more or less dominated by Apple and Samsung, which control around 50 percent of the world's smartphone market between them.

Amazon appears to relying heavily on the goodwill its built with consumers to differentiate itself in that tight market.

"The most important thing we've done is to earn trust with customers," Bezos said, according to a report from Mashable.

1
Text Only
Business
  • Downtown Master Plan accepted by council

    The 2014 Downtown Master Plan Study was accepted by a 3-0 vote Tuesday evening by the Edmond City Council.
    Fort Worth-based consulting group Freese and Nichols presented their final update to the 1998 Downtown Master Plan. The city hired the group at a cost of $300,000 to make recommendations for future development of Broadway in the central business district.
    “There are clearly some short-term (parking) options that we feel should move forward,” said Cody Richardson, of Freese and Nichols consultants of Fort Worth. “Better signage at existing parking lots.”

    July 29, 2014

  • Lambrecht Construction to build office

    The commercial site plan of a physician’s office was approved recently by the Edmond Planning Commission by a vote of 4-0.
    Lambrecht Construction plans to build the office at 3917  E. Covell Road in the Fairfax Business Office, north of Covell and west of Sooner Road, said Bob Schiermeyer, city planner.

    July 29, 2014

  • jc_ITS map.jpg More cameras monitoring Edmond motorists

    The Edmond City Council this week approved a services agreement with Electronic Technology, Inc. For the  installation of Intelligent Transportation Systems’ video wall system at a cost of $314,620. The vote was 3-0.
    ITS is a fiber optic, wireless or hybrid communication system of monitoring road events and equipment in the field, data archiving and predicting traffic volume, said Kent Kacir, an engineer with Kimley-Horn and Associates Inc.

    July 29, 2014 1 Photo

  • sales tax holiday.jpg Oklahoma sales tax takes a holiday

    Beginning at 12:01 a.m. on Friday, Aug. 1 and ending at midnight Aug. 3, Oklahomans will be able to participate in a sales tax holiday giving shoppers the opportunity to purchase certain clothing and shoes free of sales tax.
    Yes, retailers may not charge tax, including state and local sales taxes on items that are tax-exempt during the sales tax holiday weekend. The sales of clothing and shoes priced at less than $100 are exempted from sales taxes.

    July 28, 2014 1 Photo

  • Karan & Rwanda.jpg Peace through Business empowering women entrepreneurs

    Peace Through Business is part of the Institute for Economic Empowerment of Women (IEEW) based in Oklahoma City. It is a program that connects small business entrepreneurs in Afghanistan and Rwanda with business owners in Oklahoma. One such entrepreneur found out about the program from a friend, applied, and was accepted to take part in this year’s session.
    Upon earning a master’s degree in Civil Engineering from the Universite de Sciences et Technique de Lille in Belgium, Lyliose Nduhungirehe began her career working for a construction company in Brussels, but she quickly switched paths to Information Technology.

    July 28, 2014 1 Photo

  • Anderson Properties continues to grow

    Berkshire Hathaway HomeServices Anderson Properties recently announced the acquisition of Tulsa-based Prudential Alliance Realty, an eight-office, 150-agent brokerage operating in Tulsa and Oklahoma City and Edmond.
    The transaction gives Anderson Properties, a full-service real estate agency a total of 38 offices and more than 600 agents.

    July 28, 2014

  • Logan County pays off jail tax early, seeks new one

    Logan County is paying off a sales tax ahead of schedule and needs a new one to be able to afford funding jail operation and maintenance, officials said.
    Citizens vote on the county sales tax which is split for redistribution by state law. The tax is collected by the Oklahoma Tax Commission and redistributed back to the county as specified by voters.
    In 2005, citizens passed a 10-year sales tax, scheduled to end next month, to fund the building, operation and maintenance of the county jail, which operates on a $1.3 million budget. Jail capacity is 188 without anyone in a holding cell or a temporary bunk. Thursday it was holding 130 inmates, said Logan County Chief Deputy Richard Stephens.

    July 26, 2014

  • Edmond School District’s change orders anticipated

    When building new schools and classrooms there may be additional costs, but when renovating older buildings those costs can more than double, according to a Edmond School District official.
    “When remodeling, you have unknown and hidden costs and you need to include in your budgeted funds for the built-in items you can not see,” said Bret Towne, Edmond’s associate superintendent of general administration.

    July 25, 2014

  • Planning Commission approves rezoning

    The Edmond Planning Commission this week voted 4-0 in favor of rezoning from a single family district.  Peter and Kimberly Roberts made the request to allow a planned unit development on the southeast corner of Jackson and Lincoln Avenue, said Bob Schiermeyer, city planner.
    “They would like to have D-2 family (neighborhood commercial) zoning for duplexes, 14,000 square feet,” Schiermeyer said. “They can put four units on the property.”

    July 25, 2014

  • A Q&A on ‘Obamacare’ Court Rulings

    On Tuesday, two federal appeals courts issued conflicting rulings on the legality of tax subsidies being provided to people who bought “Obamacare” health insurance policies in Oklahoma and 35 other states.
    Here’s a look at the rulings’ potential impact in Oklahoma.

    Q: I’m confused. What did the courts rule today?
    A: A three-judge panel of the U.S. Court of Appeals circuit in Washington, D.C., decided that the government can’t provide tax subsidies for Affordable Care Act plans purchased in 36 states where the federal government is operating the health insurance exchange. Oklahoma is one of the 36 states. A few hours later, the U.S. Court of Appeals circuit in Richmond, Va., issued a conflicting ruling that upheld the legality of the health-care law’s tax subsidies.

    July 22, 2014

Stocks